The House of Boucheron is a family dynasty that dates back to 1858 when French national Frederic Boucheron opened the first store in Galerie de Valois, Paris. In 1893 Boucheron became the first jeweler to move to the famed Place Vendome, where the store stands up-to-date. This was a perfect location for the elegant high end jewelry and the success was evident as Boucheron opened a store in Moscow later in the year and in 1903 opened a store in London and an office in New York. However, Boucheron did not venture into fragrances until 1988 when Boucheron for women was launched. This was followed by Boucheron for men in 1991 and later the Jaipur collection, which was a hit through the 90s. Discover why Boucheron's products are some of the world's most popular fragrances.